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Technology Development Services
Build Green NH
Guest Author Section
Frequently Asked Questions (FAQs)
MCE123 - Marketing Services
List of articles in category Marketing Services
Billboard advertising is relatively inexpensive compared to other mediums, such as television, but their effectiveness depends on the location where the advertisement is displayed. If your company has already established its branding, moving into billboard advertising is even easier. However, if there is a lot of information displayed in your advertising, billboards are not going to be an effective way for you to advertise, since they have a short span of time to grab a passer-by's attention.
Comprehensive Search Engine Optimization (SEO)
We are experts in providing Comprehensive Search Engine Optimization (SEO) services to improve your website's organic listing in Yahoo!, Bing, and Google. This service includes website optimization using keyword research, link building, sitemap optimization, social networking, content development, traffic monitoring, and keyword rank monitoring. We provide specialized SEO services for Shopping, News, Images, Videos, and Real Time Content.
Consumer Behavior Research
We are a leading digital marketing and IT services firm that has years of experience researching what customers are thinking when they go to purchase something, such as what are the benefits of the product or service, how does it make the customer feel, and how does the customer rate the product or service compared to the competition. This information is vital, and can be used in the development of marketing plans and strategies to market your products and services more effectively.
Content and Inbound Marketing
Our Content and Inbound Marketing Services include a set of tools that generate more customer traffic to your website. Content marketing is concerned with marketing the content that is on your website, by concentrating on each page of the website, while paying attention to how they are performing based on the number of visits, and also keeping track of who is viewing the content, and determining whether those viewers align with predetermined goals with regards to the website’s or organization’s target market(s).
Copywriting is the writing, typing, and editing of intellectual property works for hire prepared for the client. In more practical terms, copywriting is the act of creating or editing content designed for your use. You’ll often see copywriting services advertised in conjunction with other offerings, including Marketing Materials Production, Responsive Website Design and Development, and Inbound & Content Marketing Services.
Custom Apparel Design and Production
We combine artistic expertise with extensive knowledge of brand development to provide customized apparel that makes your business stand out from competitors, and generates leads by attracting potential customers. Our apparel products are designed to increase the potential that apparel personalized for your business will replace mass-produced merchandise sold in department stores.
Customer Relationship Management (CRM) Services
Customer Relationship Management (CRM) is the combination of strategies, practices and technologies that your business uses to manage and analyse customer interaction data throughout the marketing process. MCE123 can setup, configure, and manage your company’s Customer Relationship Management software, in order to improve the communication and relationships between your company and its customers.
Digital Printing / Offset Color Printing
We are one of the leading digital marketing firms in the United States, offering Digital / Offset Color Printing Services for low cost duplication of existing marketing materials. For digital color printing, costs start at $0.09 per Letter side, and $0.18 per Ledger side. We can print any size of marketing materials, including business cards, rack cards, postcards, letterhead, and magazines to name a few!
Direct Mail Marketing
A successful direct mail campaign relies on the strategy behind the selection of the target market and the marketing materials that are mailed to the prospective customers. We have years of experience sending out direct mail marketing, including presorted mail with reduced postage costs. We've found a positive return on investment for our direct mail campaigns when they are well thought out, and executed at the perfect time.
eCommerce Website Development Services
MCE123’s eCommerce experts provide a complete package of services that will help you develop a website that will maximize visibility of your brand to the global economy and grow your revenue as much as possible. We will build an eCommerce website for your company through a co-operative and transparent working scenario. Although eCommerce sites require extensive work to perfect, we are experienced and diligent in providing you affordable website development services that will stand the test of time and grow your business exponentially.
We are experienced in marketing products and services via e-mail, the way it should be done! We can manage your email marketing campaign in-house, or we can configure you a Constant Contact or similar service with e-mail marketing templates, along with tips of how to attract more customers. You can sign up for our E-Newsletter to see an example of our email marketing capabilities.
Graphic Design Services
High quality graphic design enhances your customers’ interactions with the company, leading to increased revenues and profits. You’ll be able to charge more, based on your products and services being more visually appealing to the customer. Graphic communication is highly desirable for today’s customers. We make your company stand out from the competition with elegant and cutting-edge graphics that fit the visual appeal of your customers.
Influence Marketing Services
Partnering with an influencer to help market your products and services instantly puts you in front of their fans, greatly expanding your reach and brand awareness with little to no effort on your part. You simply pay the influencer to create some sort of content featuring your brand (and maybe even supply them with a product) and that's it. Their audience sees it, not necessarily realizing it's advertising.
Lead Generation Services
The lead generation experts at MCE123 are knowledgeable and experienced in jumpstarting the initiation of consumer interest or inquiry into your business’s product or service, as well as how to ensure that this interest continues to grow. By helping you to incorporate lead generation channels, such as blogs, emails, contact lists, and search engine results, we can take seemingly elusive leads and turn them into major opportunities for expansion and increasing sales for your business.
Marketing Materials Production
We produce a variety of Marketing Materials, such as Business Cards, Brochures, Booklets, Note Cards, Flyers, Postcards, Rack Cards, Magazines, Newsletters, Event Tickets, Gift Certificates, Posters, and much more! These Advertisements are usually created through the creative process, involving Graphic Layout Design and Copywriting.
Marketing Plan Development
We can develop a comprehensive Marketing Plan for your organization, whether the company is new or existing. We can plan out all of your marketing research, and your advertising methods with estimates, including for printed marketing materials, TV, Radio, online advertising including search engine optimization and Pay Per Click (PPC) campaigns, billboards, newspapers, and magazines. We will develop a solid strategy for your marketing campaigns, to ensure the highest return on investment.
Marketing Promotional Products
We can design and produce drinkware, calendars, pens, calculators, stress balls, candy bar wrappers, tape measures, letter openers, keychain flashlights, rulers, USB drives, iPhone cases, Samsung cases, mouse pads, clothing, tote bags, backpacks, slings, briefcases, messenger bags, coolers, gym bags, luggage, paper bags, and many other items with your logo and slogan.
Marketing Research Services
Marketing research is also known as the systematic and objective identification of market factors that affect business growth and competition in a free market economy. MCE123 can research how your competitors are operating and provide you with a strategy to improve your company through marketing research studies.
Product Labeling and Packaging
Today’s customers are exposed to different shapes, sizes, and colors of product labels and packaging when they shop online or in their local markets. It's been suggested that customers decide within three seconds whether or not to purchase a product based on specific product labels and packaging options. Labeling and packing are the first impression of a product customers will get, so it needs to be designed in such a way that it stands out against competing products and grabs the attention of customers.
Professional Product Photography
As with all of our inclusive services, MCE123 melds our brand marketing expertise with our Professional Product Photography service to capture the moment that your product looks the best. Within our innovative photo booth, we first capture a professional 360-degree image of your product on a flawless white background. This allows us to then render the image onto a transparent background that offers the opportunity to superimpose the image onto a background appropriate to the special features of your brand.
Reputation Management Services
In the past, it was usually possible to rely on word-of-mouth to help build (or break) a business’ reputation. Maintaining that reputation, then, was a bit more straightforward. Today, on the other hand, there are multiple channels of information customers can use in order to spread information (or misinformation) about your business. That’s why reputation management services are so important to new and established businesses alike.
Responsive Website Design and Development
We offer affordable website development and old website conversion services, including creating websites that work on all types of mobile devices including laptops, tablets, netbooks, and smart phones, in addition to desktops. In many cases, we can take an old website, and add or preserve all of the animations and features that it has, while making it work on virtually all devices. If you have to zoom in on any device to see your website, then it isn't responsive - and it's turning away your site visitors.
Sign Design Services
The value of signage for businesses has stood the test of time, and for good reason. Even in our internet-focused world, nothing can replace the importance of the tried-and-true spontaneous virtue of prospective customers being drawn to a physical location where you do business. Who hasn’t, at least once in their lives, checked out a business just because their sign made them curious with its style or message? Our sign design experts are well-experienced and highly tech-savvy, and they will exceed your expectations of how your business can be uniquely showcased with an architectural sign.
Social Media Management
We can manage your organization's presence on Facebook, Instagram, Twitter, LinkedIn, YouTube, and Pinterest, just to name a few! We provide social listening, social analytics, and social engagement services, in addition to social customer service integration with your Social Media Management services.
Social Media Marketing Services
Social media marketing involves creating a lasting and attractive brand presence on social media platforms, such as Facebook, Instagram, LinkedIn and Twitter. This type of marketing is not only powerfully far-reaching, it is one of the most affordable marketing strategy tools available. More specifically, the goal of social media marketing is to provide content that hooks potential customers and links them back to your brand’s website, expanding your audience in the process.
Trademark and Service Mark Legal Services
We have a specialty in Intellectual Property Law, and we are qualified to file your Trademark, Service Mark, Patent, and Copyright forms. These legal registrations with governments allow you protected rights for your ideas, including your writings, wordmarks, special phrases, sounds, graphics, videos, inventions, and other forms of unique ideas that you don't want to allow for the development of competition using similar intellectual property. As long as you keep up your registrations, you can sue anyone that misuses your intellectual property - which is usually a minimum of a $250,000 fine per violation.
Web Design Services
Making an effective and engaging web page goes beyond the content of the page itself: it requires great website design. The focus of our web design service is concerned with the visual layout of the website, including the Graphical User Interface (GUI), rather than the overall content of the website, such as the text and images you put on the page itself. There are different categories of web design, such as web page layout, content production, and graphic design. HTML and CSS are used to design the look and feel of the website, whereas images and text are used to fill in the contents of the website overall.
Website Analysis Services
Our Website Analysis Services gives you a deeper understanding of the quality of your organization’s web presence. Through website analysis, you can get a much stronger picture of your business's online presence through accurate statistics and overall data. Keeping track of user data and correlating it to the activity experienced on each of your web pages has become vital to remaining competitive in today's business world.
Our Service Area:
We service the following cities in Strafford County in New Hampshire:
Dover NH, Farmington NH, Durham NH, Madbury NH, Middleton NH, Rochester NH, Strafford NH, Rollinsford NH, Milton NH, Somersworth NH, New Durham NH, Barrington NH, Lee NH
© 1999-2019 MCE123
by Patrick R. McElhiney
Technology Development Services
Build Green NH
Guest Author Section
Frequently Asked Questions (FAQs)